What does the Eco Approved
Badge Mean, and why did I get offered
it?
Because our shopping database works much like a search
engine, there's no doubt that some of the products you'll find
are "greener" than others. We want to make sure that your green
shopping experience leads you to products and sites that make a
genuine difference for the environment, so we've created the
"Sustainablog Approved" label. We give this to products if they
meet at least one of the following
qualifications:
-
They've received certification
for environmentally-preferable attributes from a reputable
third party, such as ENERGY STAR, Green Seal, WaterSense, and
the Forest Stewardship Council.
-
They're manufactured by a
company with a documented and distinguished record of
environmental consciousness.
-
They're regularly used by the
people at Dancing Rabbit Ecovillage (who don't let much get by
them in terms of sustainability).
If you an approved product that
you don't think merits this designation, or if you think we've
missed a particularly green item that deserves recognition,
please let us know.
Additionally, the logo is used to
designate 3rd party websites we are excited about working with,
due to their exemplary dedication to
sustainability?
Why would I want an Eco Approved
Badge?
-
It is a way to show your users
that you are recognized for your efforts towards
sustainability by a leading online green content
publisher.
-
Conversion tests have shown
badges like this to
increase user confidence and
conversion rates.
-
You will be
helping a green
business with dedicated eco business practices
that donates a large
percentage of profits to charities like Dancing
Rabbit Ecovillage.
How Can I get the Badge?
Send us a mail at sustainablog
[at] gmail [dot] com and we will work with you to get one of the
logos posted below!




More Info on the
Conversion Increase
A trust badge is a graphical emblem on
your site meant to put your customers at ease and convey confidence
in making a purchase. Common trust emblems tend to
involve virus checking and secure checkout, but increasingly people
are seeing that conveying "social trust" and recognition is great
for business.
In the example below, you can see a concrete instance of a Danish
company adding a social trust emblem (in this case it was the
Danish E-mark). Adding
this led to a 32 %
increase in conversions.
A test of a socially
conscious badge
What was the
result?
Yep. A 32% increase in conversion with the
addition of a socially conscious E-Mark badge.
We
think we can help you too, and in addition to the free badge we can
offer the below to our eco approved partners we
offer:
-
Free Social Media
Promotion through Twitter (9300+
followers), Facebook (over 900 friends and
fans), Stumbleupon (830 subscribers), and
others.
-
The opportunity to
participate in our blog (blog.sustainablog.org)
-
The opportunity
to support a fellow socially conscious
company (see more about
our
values here)
Send us a mail at sustainablog [at] gmail
[dot] com and we will work with you to get one of the logos posted
below!